This feature is only available in Now M, Now L and Now XL shops.

 

With coupons you can grant your customers discounts of these kinds:

  • A fixed amount – e.g. €5 off

  • A percentage discount – e.g. 10% off

  • Free delivery

  • You can limit coupons to orders for certain products or a certain time frame.

Follow these steps to offer coupons (the steps are explained in detail below):

  1. Create a new coupon in your shop’s administration area.

  2. Take care of its settings.

  3. Generate coupon codes.

  4. Distribute the coupon codes to your customers.

How to create a new coupon

1. In the administration area in the main menu, select Marketing and then Coupons.

2. Select the button + Add.

3. Enter a Name for the coupon.

4. Under Validity, you can specify that the coupon must be redeemed within a particular period. If you do not fill in these fields, the coupon is valid for an unlimited period.

5. Under Value you can define the value of the coupon.

  • Fixed amount: Your customer receives a fixed price reduction – €5 off, for example.

  • Percentage discount: Your customer receives a percentage discount – 10% off, for example

  • Free delivery: The customer receives free delivery upon redeeming the coupon

6. Under Minimum value of goods, define whether the coupon can be redeemed from only a certain order value.

7. Set how many coupon codes can be redeemed for this coupon in Number of valid coupon codes. For example, if you enter 20 here, only 20 customers can use the coupon – even if you distributed 100 coupon codes. This setting can be useful for promotions such as "The first 100 customers who order product X save €10."

8. Under Code valid only once, you determine whether a coupon code can be used several times (No option) or only once (Yes option). For example, if you publish a coupon in a newspaper advertisement, it should be valid more than once.

9. Save the changes.

The settings have been saved. Next, you can limit the validity of coupons to certain products. If you do not want to do that, please continue with How to generate coupon codes below.

How to limit the validity of coupons to certain products

 

1. In the administration area in the main menu, select Marketing and then Coupons.

2. In the table, select the Name for the coupon that you wish to edit.

3. Select Products.

4. Select the button + Assign products.

5. In the first column of the table, mark the products you want to limit the coupon to.

6. Select Apply.

 

If you limit the use of the coupon for example to five products, the coupon is also valid if the customer orders just one of these five products.

How to generate coupon codes

 

Now you still have to create the coupon codes to pass on to your customers.

1. In the administration area in the main menu, select Marketing and then Coupons.

2. In the table, select the Name for the coupon that you wish to edit.

3. At the bottom of the page under Coupon codes you can generate the coupon codes. Select + Add.

4. You can either create the codes manually by entering a code yourself or you can get automatically created coupon codes by selecting this option and entering the amount of codes you want to generate.

5. Select Add.

Under Coupon codes at the bottom page you can now see a table with all coupon codes you created. In the table, you can also see if a code has been redeemed and if it is still valid.

Exporting coupon codes

 

You can export coupon codes as a CSV file, open them with software like Open Office Calc and then copy all of the codes . This is especially helpful when you have many coupon codes.

1. In the administration area in the main menu, select Marketing and then Coupons.

2. In the table, select the Name of the coupon.

3. At the bottom of the page under Coupon codes, select Export all.

Now you can save the CSV file to your computer. Information on using CSV files can be found in the article Editing exported data. Please note: When you open the CSV file in Open Office Calc, for the option Separated by you need to select Comma.

 

If you delete a coupon, all related coupon codes lose their validity.

If you define the period of validity for coupons, take note of any statutory provisions on the period of validity for coupons.

In the checkout, the coupon field is only shown to your customers if there is at least one coupon created in the administration area.